#VOICEY MEMES PLUS#

With integrations, our approach has been to connect our platform with other platforms and give users wider accessibility to sharing content. “Our technology directly serves that purpose through an open-source approach to content, with safeguards layered in to moderate. “From the ground up, we have developed our platform to give users the express ability to create,” they add. In addition to this, the competition among apps and platforms is immense and all of them are working hard to make their offering more sticky, fun and engaging. We’ve seen from instant chat, to emoticons to GIFs that people all over the world want to experiment with and simply have fun with how they communicate - it’s one of the things we all have in common. Audio has the capacity to have the same, if not bigger impact on modern communications. “As we’ve seen with memes and GIFs, people love to create their own very creative content.

Zooming out, Voicy’s stated mission is to do for sound clips what Giphy has done for GIFs. So far it has one integration inked with messaging app, Viber - but it’s offering a “simple universal API” to encourage other platforms to sign up. The typical Voicy user is, unsurprisingly, young and trigger happy, per the startup - which envisages gamer voice chat as a key target for a pipelines of social integrations it hopes to build out. John Oliver screaming “GOOGLE IT!” repeatedly, or Epic Sax Guy’s epic saxing, and so on.

#VOICEY MEMES PLUS#

Plus a cacophony of over-enthusiastic Internet memes in audio form. Borat clips, for example, or Squid Game sounds. It’s not hard to predict where this idea goes: Straight to gross out fart sfx and pwning troll clips - which are indeed plentiful on this fledgling platform for user-generated (or, well, sampled) audio. If meme stocks can be a thing, what’s to stop audio meme sharing from going viral!? Hoping to storm the ear-bending arena of social audio and win friends amid the gamer/creator crowd is Voicy - a Netherlands-based startup that’s building a platform for user-generated audio snippets (typically a few seconds long), offering tools to create emotive samples for reaction sharing to spice up your messaging/streams.

Voicey memes